Friday, February 17, 2006

The Australian: Money drives us crazy: it's official [February 09, 2006]

Gee in a week where we spoke of behavioral finance in almost every class I taught, comes this:The Australian: Money drives us crazy: it's official [February 09, 2006]: "The pleasure of orgasm, the high from cocaine, the rush of buying Google at $US450 a share - the same neural network governs all three, Knutson, 38, concluded. What's more, our primal pleasure circuits can, and often do, override

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